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NEWCOLD

Engineering Protection for One of North America’s Most Advanced Cold Storage Facilities
Supporting NewCold’s $275M automated logistics expansion in Hagerstown, Maryland

NewCold set out to develop one of the most technologically advanced automated cold storage and logistics facilities in North America, designed to support high-volume frozen goods distribution while serving key East Coast markets. The project required a fire protection system capable of safeguarding a towering high-bay structure filled with robotics, ASRS technology and temperature-controlled environments, all while maintaining operational reliability in extreme cold conditions.

Beyond scale, the facility needed to meet rigorous safety standards without disrupting automation workflows, throughput efficiency or long-term expansion plans.

Value Delivered

North American Fire Protection delivered a custom-engineered fire sprinkler solution tailored to the demands of high-bay automated cold storage.

Key outcomes included:

  • Protection for a multi-story, 400,000+ square-foot high-bay facility rising approximately 150 feet
  • Fire suppression engineered for frozen environments and high-density racking systems
  • Integration with automated material handling infrastructure and robotics
  • Systems designed to support multi-customer cold chain logistics operations
  • Long-term reliability in extreme temperature conditions

By aligning fire protection design with NewCold’s advanced automation strategy, NAFPCO ensured life safety, asset protection and uninterrupted logistics performance in one of the most sophisticated cold storage projects in the region.

Scope of Services

North American Fire Protection provided comprehensive fire sprinkler design and installation services to support the facility’s specialized operating environment, including system engineering for high-bay storage, cold temperature performance and automated warehouse layouts. Project execution focused on coordination with construction teams and automation infrastructure to ensure seamless system integration and compliance with applicable fire protection standards, as outlined in NAFPCO’s project proposal.

Background on Building Owner

Founded in 2012, NewCold is a global leader in automated temperature-controlled warehousing and advanced cold chain logistics. The company operates a growing network of high-tech facilities across Europe, North America and Australia, leveraging proprietary automation, robotics and ASRS technologies to deliver faster, safer and more efficient frozen food supply chains.

The Hagerstown, Maryland facility represents a major milestone in NewCold’s North American expansion, backed by over $275 million in investment and supported by state and local economic development initiatives. Strategically positioned near major interstate corridors, rail connections and the Port of Baltimore, the site is designed to serve both domestic and international distribution networks while creating 125–150 skilled technology and logistics jobs in the region.

Project Impact at a Glance

  • $275M+ investment in advanced cold storage infrastructure
  • 400,000+ square feet of high-bay automated warehouse space
  • ~15 stories tall with integrated robotics and ASRS systems
  • Strategic East Coast logistics hub for frozen goods distribution
  • 125–150 new skilled jobs created locally
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